For Immediate Release Contact: Linda Barba, Project Marketing, Inc., 610-889-2036 or via e-mail at lbarba@projectmarketinginc.com DMW TAPS TRAVAGLINI AS  EXECUTIVE DIRECTOR, DECISION SUPPORT

Wayne, PA – February 22, 2005 – Warren Hunter, president and CEO of DMW, announced that Rich Travaglini has joined the agency as Executive Director, Decision Support. 

In this role, Travaglini is responsible for providing marketing intelligence to DMW’s clients, which includes developing segmentation strategies, list development and processing, strategic analysis, and comprehensive reporting. 

With more than 17 years in direct marketing focused on the insurance and financial industries, Travaglini has worked on both the client and agency sides of the business, serving notables such as National Liberty Corporation, Marsh Affinity Group Services, Citibank, and Allstate Insurance. 

During his career, Travaglini has held senior-level marketing positions with Green Mountain Energy Company, Kemper Auto and Home Insurance, Harte-Hanks Direct, and Providian Corporation. His experiences include strategic development, campaign management, database marketing, direct response television, product development, and telemarketing. 

“Rich has an extensive background in marketing, branding, and management,” said Hunter. “He is expert in all facets of direct and database marketing, and will be an asset to DMW’s clients as we continue to add value and depth to what we offer.” 

About DMW 
DMW is a full-service direct response advertising agency with offices in Wayne, PA and Plymouth, MA. The agency provides strategic planning, creative, database management, broadcast, media, production, fulfillment, and Website promotion. Industries served include insurance, healthcare, financial services, consumer products, B2B, and non-profit. Warren Hunter, president and CEO of DMW, can be reached at 610-407-0407 or via e-mail at whunter@dmwdirect.com. Visit DMW’s Website at www.dmwdirect.com